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Business Education Series - Marketing for Small to Medium Businesses

November 4, 2021 8:00 AM - 9:30 AM (EDT)

Description

In this program, local PR, marketing and advertising maven Tiffany Dowling guides business professionals on the 2021 marketing trends and strategies needed to create brand awareness and increase sales. Attendees will walk away with five solid practices and an increased understanding of the importance of using content marketing techniques as well as easy ways to vamp up your company’s marketing efforts. Small-to-medium-sized businesses will receive a strong basis to create a dynamic marketing plan and the tools needed to outpace competitors. Are you ready to move your brand forward?

Key Takeaways:

  • Overview of 2021 marketing trends for small-to-medium-sized businesses
  • Understanding of target audiences and how to identify them
  • Identification of the right marketing channels for your business
  • Tangible marketing strategies for creating brand awareness, attracting new customers and increasing sales
  • Understanding when you should outsource marketing efforts

Location

Lansing Regional Chamber - Capital Insurance Board Room

Parking is located behind the Stadium District Building and accessible by both Cedar and Larch St. Please inform any parking attendant that you are there to attend a Lansing Chamber event.

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Contact Information

Lansing Regional Chamber of Commerce (LRCC)
Name: Ashlee Willis
Phone: (517) 242-7434
Email: MichiganPremierEvents@lansingchamber.org
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